Pam-Popper-Wellness-Forum.jpg Dieting as we know it does not work. In fact, 97% of people who diet do not end up losing weight and keeping it off, according to Dr. Pam Popper, founder and Executive Director of The Wellness Forum. Dr. Popper, who published the diet-altering guide Food Over Medicine earlier in 2013, lays it out simply: Calorie counting and portion control really have no effect if you are eating the wrong foods.