Michiel Leijnse

Michiel LeijnseMichiel Leijnse, the global brand development manager for Lipton tea, about bringing the sustainability mission to Lipton. Lipton plans to extend Rainforest Alliance certification to all Lipton tea bags globally by 2015, in order to continue enacting and promoting such principles as water and ecosystem conservation. Lipton has already planted over 700,000 trees at estates in Kenya, and the company generates the majority of electricity through hydro power.