Best Buy recyclingA new competition aims to introduce young people to electronics recycling. Best Buy, the U.S. EPA and teen-oriented social advocacy group DoSomething.org are teaming up to sponsor the e-waste drive, which will run from August 15 to October 1. The drive encourages students to organize and collect old electronic gadgets and return them to a local participating Best Buy for recycling, with the winning team members each earning a $500 education grant. Participants learn how to organize friends, family members and the community to collect e-scrap, best practices for collecting and transporting electronics and get a better understanding of the electronics recycling process, energy efficiency and product lifecycles. The youth-oriented collection drive is a test-case for new outreach and education strategies and heavily relies on social media and other new forms of communication.