The safe, environmentally prudent reuse and recycle of electronic products such as computers and cellular phones. E-cycling is one of the U.S. EPA’s priorities, offering incentives for consumers and companies that opt to donate old computers for reuse. Recycling is also encouraged. Recyclers recover more than 100 million pounds of materials each year just from electronic products in the U.S. alone. The use of electronic gadgets has increased rapidly the past decades, making e-cycling a crucial effort in minimizing landfill use, resource conservation and reducing energy requirements in manufacturing new products.