Listening to Jay Kordich on “Green is Good,” it’s hard to believe he is more than two decades past retirement age. A lifelong athlete,
Kordich pioneered the juicing craze that has gained popularity in America over the past 60 years. Even as a collegiate playing football
for various Navy squads, Kordich would pack fruits and veggies to juice.
“I take care of my body first and foremost,” Kordich explains. “I’m not a genius. I started reading, and I was only on natural juices from
natural plants — where life comes from.”
Now known as “The Father of Juicing,” Kordich has created a juice empire — from juicers, to juicing literature — and its benefits are
obvious. Just look at Kordich: at nearly 89, he is as vibrant as he was in his college days.